Our research shows that special events can be woefully inefficient ways to directly raise charitable funds. So encouraging charities to pare down their costs and strive for greater efficiencies is a trend we welcome. However, given their ability to generate publicity and cultivate long-term relationships (called friendraising by some), we’re not so naive to think that charities are going to abandon their use of benefits all together.
We're curious about your thoughts on this development.
- Nonprofit fundraisers – Has your charity scaled back the grandeur and ticket price of its special events this year? If you’ve already had your event, are attendance and sponsorship down?
- Donors – Do you think it is tacky to attend an elaborate event in light of the recession? Have you put a cap on your special event spending this year?