
CBS first broke the news that the new charity doing business as The Heal the World Foundation had no relationship to Michael Jackson, yet it featured prominent references to Jackson and his involvement with the original organization. Donors wishing to support Jackson’s philanthropic work after his sudden death in June would likely have been misled by the suggested ties. Now, attorneys for the Jackson estate have filed a suit against two California charities, The Heal the World Foundation and United Fleet, an affiliated corporation. The suit alleges that the charities are wrongly using Jackson’s name and catchphrases to solicit donations by appearing to be related to the King of Pop. According to Reuters, the two entities have registered six Jackson-related trademarks, and have applications pending on 41 additional ones. The suit claims trademark infringement and unfair competition among other violations.



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