Friday, August 3, 2012

New Social Impact Report

Walden University has released its second annual Social Change Impact Report - a study about the current state of social change around the world. A couple key findings include:
  • While donating money, goods or services is the top way adults have gotten involved in social change in the past six months (50%, on average), donating money is also where adults are most likely to cut back when economic conditions are bad (37%, on average).
  • In seven of the eight countries surveyed, nonprofits are among the top two ways adults are most likely to get involved in social change. 
  • Adults in the U.S. and Canada are most likely to say being involved in social change is important because they want to help those less fortunate than themselves (64% each). 
  • Adults in Brazil and India say social change is important because it makes them feel good (70% and 72%, respectively).
  • Adults in China, Germany and Jordan say it is a moral responsibility (80%, 56% and 55%, respectively).
  • In Mexico, adults are most likely to say it is because they want to be part of the solution and not just benefit from the actions of others and also because they want to improve life for themselves and their families (64% each).



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