scroogenomics - Wharton Professor Makes the Case for Charitable Giving During the Holidays

In his new book, scroogenomics, Wharton professor Joel Waldfogel advocates that we all donate to charity in someone's name, rather than give another dreaded fruit cake this holiday season. Both in the book, and in a recent interview where he argues that $13 billion is wasted on useless presents, he recommends Charity Navigator as a source of information about charities. And in the book, he even suggests the Good Card as a good solution to holiday gift giving.

Watch the video below to learn more about the professor's research.