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The team from Charity Navigator, the nation's largest independent charity evaluator and leading donor advocate, shares their thoughts on emerging nonprofit-sector issues and offers tips to better inform your intelligent giving decisions.

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Friday, April 15, 2016


By Ashley Post and Mariah Ross

This month, Charity Navigator is celebrating another year of helping donors, like you, give more confidently to high-performing charities. In light of our birthday, we’re taking time to reflect on our past. Here are a few things you may not have realized about Charity Navigator:

1. We didn’t start off as Charity Navigator.
For our first few months of existence, we were The Giving Information Foundation. It’s clear that you agree, Charity Navigator just has a better ring to it.

2. Why the Compass?
After the name was locked in, branding was discussed. Our team decided a nautical theme worked best for us. The Compass was chosen because it helps guide, just as we aim to guide intelligent giving.

3. When we first launched our site, we had a very different look.
We launched Charity Navigator on April 15, 2002 with 1,100 charity ratings - instantly making us the largest, independent charity rating service in America. Within ten years, we grew that number to 5,500. And now, we rate over 8,000 - which account for ½ of all giving in America (when excluding houses of worship).

4. We’re located in the Garden State!
While we’ve had different offices, Charity Navigator has always been based out of New Jersey

5. Last year, 9.1 million people came to our website.
That’s a huge amount of people invested in our research on the non profit sector! You spent 36,000,000 minutes vetting charities on Charity Navigator.

Whether you’ve been with us since the beginning or you’re new to our service, Charity Navigator is here for you--providing you with the charity ratings and complementary tips you have come to rely on. Please consider joining us in celebrating our birthday by giving a gift today.

As a 501 (c) (3) organization itself, Charity Navigator depends on public support to help donors make informed choices. Please consider investing in the future of Charity Navigator by making a donation today.  Donate now >>

1 comment:

Anonymous said...

I depend almost entirely on Charity Navigator to determine whether or not I make a contribution to a charity, especially if I have not heard of it before. Thank you for providing a wonderful service.